Zoomlion opens a new outlet in Malaysia!Customers give thumbs up on site
July 03,2024
Recently, Zoomlion's Kuching branch in Malaysia was grandly opened, with more than 200 local customers and guests participating in the event, and the on-site contract value exceeded 12 million yuan. This branch is the fifth branch of Zoomlion in Malaysia. The localization layout is gradually deepening and refining, which will help Zoomlion's local popularity and sales continue to grow.
▲Zoomlion’s Kuching branch in Malaysia opened
It is understood that Kuching is the largest city in Sarawak, Malaysia. In recent years, many infrastructure projects have been started in the state, and the demand for engineering machinery, construction machinery and mining equipment has been growing. Zhao Peng, deputy general manager of Zoomlion's Malaysian subsidiary, said: "Due to the geographical characteristics of Malaysia, the East Malaysia region has limited logistics resources and high port transportation costs. The Kuching branch, which covers an area of more than 5,000 square meters, will greatly reduce our logistics costs, promote product localization, deepen market share, and enhance service guarantee capabilities."
▲Zoomlion’s Kuching branch in Malaysia
▲Local customers observed Zoomlion products on site
The opening also received a warm response from local customers. "Last March, we met Zoomlion at an event in Johor. I was eagerly looking forward to seeing your brand and products here (Kuching). I am very happy to witness the opening of your outlet in just one year!" said Andy, a representative from INTERCARGO, excitedly.
In recent years, Zoomlion's Malaysian subsidiary has deepened the implementation of the company's "end-to-end, digital, and localized" overseas strategy, and continued to promote the construction of outlets from regional centers to important cities.
"A year ago, Zoomlion's Malaysian subsidiary opened in Kuala Lumpur. Since then, we have successively established outlets in Johor Bahru, Kota Kinabalu, Sabah, and Bintulu, Sarawak. The opening of the Kuching outlet not only covers the Sarawak region in East Malaysia, but also enables us to provide services to the Borneo Islands including Brunei, introduce our products to a wider audience, and open up new opportunities to work together with local customers for a win-win situation." Zhao Peng said.
Source : www.51cm.com
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Tags : Zoomlion outlet Malaysia
